dpa is a proud participant in the Trust Project, which explores how journalism can stand out from the chaotic crowd and signal its trustworthiness. The information put together on this page follows the guidance of the projects’ research on users’ views on the trustworthiness of news.
dpa’s journalists are free and independent when it comes to their reporting. We are committed to truth and facts, and not to political parties, religious or cultural beliefs, industry or any other interest groups.
Furthermore, dpa’s clients are heterogeneous, which makes it impossible to align with various interest groups. It is a fundamental tenet of journalism that we tell good stories and provide facts, but allow readers to draw their own conclusions.
For dpa, trust and truth are of utmost importance. Our business model is based on absolute reliability. This is why there is no job more important that sifting facts from the daily flood of information to ensure lies and propaganda are not disseminated to our customers. In addition to a vetted group of correspondents, dpa has a system of controls to ensure errors are not transmitted through our products. No story is ever published without having been seen by at least two editors and if necessary, we choose accuracy over speed.
For examples of how we work, please refer to the section how we work on our corporate website.
Of course we make mistakes. dpa is a company comprised of real people and there is always the possibility of misunderstandings, misperceptions or simple spelling errors. But even the smallest errors are important for dpa’s credibility, which is why we address them openly, honestly and in the most transparent fashion possible.
Please find the details, as well as examples of past mistakes and their corrections in the section “Does dpa make mistakes?” of dpa’s corporate website.
dpa is Germany’s oldest and largest news agency; we are an independent community of editors for the German media. We, that is more than 1,000 journalists, report in nearly every country in the world.
We work in 60 German bureaus, fact checking, researching, interviewing sources, following developments and analyzing from more than 100 different cities around the world. All to create comprehensive news stories, features and backgrounds. No story is ever published without having been seen by at least two editors and if necessary, we choose accuracy over speed.
Trust and truth are of utmost importance. Our business model is based on absolute reliability. In addition to a vetted group of correspondents, dpa has a system of controls to ensure errors are prevented from being transmitted through our products, and swiftly corrected whenever these controls fail.
Our news gathering is completely free of outside influence which in turn guarantees that coverage lives up to the strict requirements of the dpa charter: This document lays down that reporting must be free of bias and unfettered by political, economic or governmental ideologies.
For additional details, you might want to check our corporate website.
The German Press Agency dpa is a private limited liability company under German law (GmbH) with around 190 German shareholders (newspaper and magazine publication houses, publishers, broadcasting cooporations and media groups).
No shareholder may hold up more than 1.5 per cent of its total capital, with a maximum of 25 % of share capital being held by broadcasters. This ensures that no single shareholder can exert a dominating influence on the company.
In 2011, dpa’s core company turnover (i.e. excluding subsidiaries and shares) amounted to 94 million Euros. The operating principles of the company are defined by the shareholders at their general meetings.
For additional information, please refer to the ownership section of our corporate website. Germany’s public commission for media ownership oversight, KEK, also publishes data about ownership structure in the industry. You can access information about dpa’s shareholders on this website (in German).
While we prepare the english translation of this specific part of our newsroom manual, please refer to the how we work of our corporate website for a first impression.
Also, dpa has bundled its verification and fact checking efforts under the leadership of Stefan Voß in May 2015 - here is the press release (in German).
We use unnamed sources when we are confident that the information they provide is reliable and accurate and it would not be possible to obtain that information from a named source. Our description of the unnamed source must be as precise as possible, to help our customers and readers understand why we trust the reliability of the source.
For additional information, please also refer to the how we work section of our corporate website.
As a matter of policy, dpa does not pursue public engagement activities. We are a trusted service provider for public-facing media and non-media customers. Public engagement is our customer’s role if they so choose.
In most of the cases, our material is edited, complemented and redacted by our customers, and we provide them with a host of feedback mechanisms, including direct telephone lines and emails of our editors and writers and a feedback dialog function on the news website available exclusively to them. We invite news consumers to channel feedback through our customer’s media outlets, because it is part of our operating principles that the relationship to news consumers is our customers to cultivate.